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Making Dreams - BMW GB, BMW Dealerships UK & BMW Ireland

A Series of Short Stories, explaining how the foresight, imagination, wisdom, generosity, kindness and enthusiasm of the following English & Irish BMW Franchises and BMW Groups turned our dream into Guinness World Record Reality.

  • BMW Great Britain
    C W Motorbikes - Dorchester
    Maxwell Motors - Dublin Ireland
    Ocean BMW - Plymouth
    Rainbow BMW - Sheffield
    SPC Motorbikes - Lower Farringdon


     

Making Dreams - BMW GREAT BRITAIN
Never in the history of Motorcycling has a company given so much on the basis of so little

I had spent the previous two days making the final alterations to a “World Record Challenge brief” and I was confident I had not omitted anything of importance and every little detail had been accounted for - Border crossings, Route versus weather, Shipping, Navigation, Tourist Attractions, Photographic opportunities etc, etc. This morning Monika had laid out a choice of clothes on the bed, but I was unsure of what to wear. After all this was a meeting at the head quarters of corporate company and not just any company but BMW. What a dilemma when first impressions are so important. Should we dress formally, shirt, tie, and brogues? Or should we dress casual or even sportsman like, something akin to our challenge ahead.

I had no doubt personal presentation would play a major part in how they would perceive us; after all they had no idea why I was riding nearly three hundred miles to talk to them!  I always believed the first three minutes was critical and if I was to achieve my objectives. I was to impress them from start. I was unsure how long I would have to convince the marketing team at BMW GB that this was a serious adventure and that we was totally committed to achieving are aims. Leading up to the meeting I had spoken to two people from BMW GB. The editor of the World of BMW magazine, Mr Andrew Dukes and a Marketing and Financial Director called Kylie. Their enthusiasm and positive reaction to our record quest convinced me they would not be disappointed if I turned up smart but casual. I was not briefed on what facilities would be available to me at BMW GB and all I knew is that Monika and I had a meeting scheduled for 2pm. What format should I give the presentation in? Slides, over head projector, paper handouts, verbally? Should I talk for 15 minutes, 30 minutes, or one hour?  It did not matter, I was ready, next to the presentation of clothes were three A4 envelopes titled:-

“BMW World Record Challenge - SLIDES” 
“BMW World Record Challenge – View Graphs” 
“BMW World Record Challenge – Powerpoint"

And if need be, I could stand in front of the marketing division and talk from five minutes to five hours such was my enthusiasm for the adventure ahead. We followed the directions that had been emailed by the ever so enthusiastic Kylie and arrived at the head quarters with 20 minutes to spare. The receptionist greeted us, and two minutes later a member of the Marketing Staff arrived and said "would you like a tour of the premises and would you like to see all the BMW bikes that we keep in the basement"?  Our immediate impressions were, how friendly and welcoming everybody was, and not as formal as we had expected. After the tour we entered the building and were led upstairs into the board room. Monika and I were invited to sit down and within five minutes we were joined by four other members of the Marketing team. Kylie dressed very smartly in a black trouser suit made us feel very relaxed and offered us coffee. I glanced around the board room and noticed there was no OHP or Slide projector so I new in an instant I would have to verbally address the meeting. I pulled my large Map of the World from my brief case and stuck it in the middle of the white board that hung from the north side of the board room wall. I was about to start, when in walked, from an adjoining room a rather tall gentleman, dressed in black trousers, white shirt and a Royal blue cardigan with black glasses that hung from strap around his neck. He approached Monika first and with a warm smile and a firm handshake said my name Mr. David Taylor Welcome to BMW GB and then he repeated the gesture with me and walked backed into his office leaving his door open as he went. My signal to start. Good afternoon ladies and gentleman I am Simon Newbound, this is my wife Monika Newbound and I am here today to brief you on our forthcoming World Record Quest ! I spoke for one hour and believed I spoke with clarity and left them in no doubt that we had researched properly and that I had covered all the objectives that we thought pertinent to the expedition ahead, including our charity Ward 15 of the RMCH. On completion I asked will there be any questions? Mr David Taylor returned from his office and stood at the back of the board room. There was a pause, a silence which seemed to last for ever, Then Kylie stood up and smiled and said the presentation was excellent, but what exactly are you looking for from BMW GB? I responded -  I want you to sponsor our adventure, I want you to give Monika a BMW F650GS for the World Record Challenge and we want you to sponsor us BMW motorcycle clothing and helmets, do you think that would be OK? Kylie looked at Mr David Taylor and the rest of the Marketing division then said would you excuse us whilst we discuss this in private. They all stood up and retreated to Mr David Taylor’s office. Ten minutes later they returned. Kylie said it is only fair we inform you that BMW GB does not hand out motorbikes as part of sponsorship packages to individuals. We have a budget that has to cater for all of Great Britain and as you know it has to last twelve months and all that you are asking would be a large slice of our individual sponsorship budget. Kylie looked at me - Can we ask you a few more questions? Simon how much mechanical and Service experience do you have – NONE YOUR REPUTATION FOR EXCELLENCE PRECEDES YOU - THAT'S WHY WE CHOOSE BMW!  How many years have you been riding? ONE! You want to visit over 100 countries on this adventure how many have you visited to date on your motorbike – THREE! And then Kylie turned to Monika – How much mechanical and service expertises do you have? – NONE.! How many border crossings have you made on a motorbike? – None.  How long have you been riding motorcycles – I DON’T !  How long have you had your motorcycle licence? – I don’t have a motorbike licence, I can’t even ride a motorbike!

Kylie – Lets get this right; you want us to give you a BMW F650GS, clothing and helmets on the basis you will be challenging on of the World most demanding Guinness World Records with no motorcycling experience, no experience of over-landing and your wife Monika cant even ride a Motorbike !! When exactly are you planning on going? A few months time !

Kylie
– "How do we know when you experience the Siberia winter or the heat of the desert sun you are not going to turn round and come back? How do we know you have the aptitude for such a long adventure? Firstly I was trained by the Royal Navy and we don't quit challenges and we don't get our planning wrong, secondly "We give you our word we will not fail” In the British military if you give your word you can guarantee it will happen, its called personal pride, personal responsibility, personal honour.

Less than one month after Monika passed her motorcycle test, we were invited to BMW (GB) were Monika was presented with a gleaming yellow BMW F650GS fitted with an array of over landing accessories and two sets of motorcycle rider equipment and firm instructions from the team "Bring the World Record Back to GREAT BRITAIN".

Never in the history of Motorcycling has a company given so much on the basis of so little Thank you to Mr. David Taylor (USA), Kylie and Andrew Dukes, plus all the staff  at BMW GB for providing us the opportunity to start our dream.





Making Dreams -
Ron Simpson
SPC Motorbikes - Lower Farringdon South West London

The reason Monika and I first went to SPC Motorcycles was because we had received a personal invitation from the late John Deacon to attend his Paris Dakar Presentation (Thats another story). John even offered to give us a lift to Lower Farringdon in his transit van but we declined in favour of riding Simons BMW bike. John Deacons presentations as one would imagine would always fill a venue and tonight SPC Motorcycles was no exception. Unfortunately due to heavy traffic we arrived 30 minutes late. By then John was already entertaining the crowd with his true life account of adventure, Paris Dakar riding all famously delivered with great timing and good humour.

MR Ron Simpson is the Principle owner and manager of SPC motorcycles. Rons own terms of reference cover every aspect of providing a fantastic service to his loyal and vast customer base. He is a hands on type of person and you can expect to find him at any given time covering a great range of services to his staff and customers including making coffee, reception, sales, marketing, mechanics and over landing advice. It was the latter that most impressed us about MR Ron Simpson and his depth of knowledge and experience is readily obvious and there for all to see. He organises motorcycle tours near and far and has many adventurous miles under his belt, he understands the needs of a BMW rider and what is required to make a successful circumnavigation of the world and breaking World Records. Monika and I had already received first hand, a sterling endorsement of Ron Simpson and SPC Motorcycles from around the world South African adventurers; the "Raucher brothers" who circumnavigated the world for three years supported and advised courtesy of Ron Simpson and SPC Motorcycles.

It was 10.00 pm before John Deacon finished his presentation and it was then that Monika and I eventually got to speak with Ron about our dream and record quest. Ron invited Monika and I into the service area of SPC Motorcycles and parked in the far corner was Steve Raucher BMW R1100GS. As soon as Ron started talking to us about adventure and preparations for a world tour his whole persona changed from successful business man, to dare we say - father figure!

The first point Ron made was don't get caught up in all the purchasing hype. The R1150GS and F650GS are superb bikes and more than capable of handling the worlds terrain without any great modifications but there are three modifications I seriously recommend you make, before you leave for your adventure.

           Remove the catalectic converter and fit specialist exhaust system called Remus.
        Remove the standard shock absorbers and fit specialist suspension called OHLIN
        Fit a Garmin GPS SYSTEM.

If you make these simple alterations i have know doubt your BMW Motorcycles will take you to every corner of the world. We didn't talk for as long as we wanted to as time was pushing on and everybody had to get home including us! We said goodbye to the other customers and the staff of SPC Motorcycles and made ready to follow John back to Cornwall. Then Ron approached us and said now the Raucher world tour has ended, SPC Motorcycles would now like to help you, and be there for you as you travel the world. WHAT EVER YOU NEED now or for the DURATION OF YOUR RECORD QUEST we will be only to happy to help! Three weeks later Monika and I were invited by Ron Simpson to return to SPC Motorcycles. Only four hours after our arrival our BMW GS bikes were returned with four modifications, Ohlin Suspension, Remus exhaust system and Garmin GPS Systems and a complete courtesy service ! not a lot of people know that underneath Ron's rugged exterior there lies a passionate and generous man, who would move heaven and earth to assist you. Ron Simpson and the staff at SPC Motorcycles are a great team with a wealth of knowledge and experience of BMW motorbikes. Like BMW GB, Ocean BMW of Plymouth, CW Motorbikes of Dorchester, Cooper reading BMW of London they are eager to help new and existing BMW riders. Thank you Ron for the advice, Generosity, kindness, Knowledge and inspiration - We will never forget




Making Dreams - Dave
CW Motorbikes BMW - Dorchester

I was now the proud owner of BMW R1150GS thanks to Copper Reading BMW and every spare moment I had was spent riding it. On a particular Sunny day I pulled into a petrol station to be greeted by two other BMW riders. They asked me if I was going to CW Motorbikes in Dorchester to see off Ted Simon on his second world motorcycle Tour. Embarrassed, because I did not know who Ted Simon was I replied yes maybe, it sounds like a great day out. After some further research and remember I had only owned a motorbike for a few months I discovered not only was Ted Simon a really nice person but he was a world wide motorcycle Icon, a Global Adventurer who had inspired many thousands of adventures through his legendary book Jupiter’s travels. Was Ted Simon really going to travel around the world again at seventy years old? You bet he was, and he was going to do it one specially prepared BMW motorbike from CW motorbikes. On hearing CW was launching Ted’s Adventure I decided I could not wait for the big day so I set to see Ted’s bike seven days before the big launch

I arrived in Dorchester and spent twenty frustrating minutes trying to locate CW motorbikes and eventually after two circumnavigations of the town’s one way system found the BMW Dealership. I parked outside the main show room and entered my second ever BMW Dealership. In a small office at the far end of the show room was Dave the franchises manager and joint owner.

My first impression of Dave is that he relaxed, informal, courteous and looks like he has been there, seen it, and done it, probably because he has! Dave can also spot an enthusiastic "sprog adventurer with a dream" like me from a thousand miles away. I knocked on the wooden door and sprung into his office. I asked in a way that portrayed I had known about Ted Simon for years “Is it true you have Ted Simons Motorbike here and you have prepared it for his second world tour” Yes Dave replied– would you like to see it”? YES PLEASE, I have just rode two hundred miles to see his bike because I am planning a similar adventure, well to be precise a world record attempt. "Oh Yeh! When are you thinking of going?" Inside one year! How much motorcycle experience do you have? I would say less than 1000 miles! I fully expected him to chuckle and loose interest, but my lack of motorcycling experience only galvanised him. He took me into the workshop where three mechanics were busy servicing bikes. One by one thy stopped work, smiled, and came over to say hello. Dave spent 45 minutes walking me through Ted’s bike and told me of all the extra modifications they had done to prepare it for the long journey ahead. Dave then took me back into his office bought me a coffee from the nearby vending machine. He could tell from the look on my face that the reality of a around the world adventure was not as simple as I first thought. Dave asked how my bike was running. Great I replied. If it is OK with you I will have one of my mechanics check it out for you? Sure-thank you! Whilst the mechanics were giving my bike a once over Dave offered more advice and strongly advised me to get a small trip under my belt to gain some experience and see how the bike handles in different climates and terrains. I agreed that would be a great idea and in the next ten minutes I had made my mind up on my next vacation I would ride to North Africa and into the heart of the Sahara Desert.

Dave gave me a list of motorcycle accessories that I should buy and he told me that even though I live 200 miles away I was to call if I needed advice or assistance. During the mornings conversation Dave had mentioned the words "Carnet de passage" about three times but I was too embarrassed to ask him what it was! Eventually I plucked up courage and said Dave I don’t know what a carnet is? He smiled and rummaged through his office papers and came out with an A4 Document. Look at this – this is TED SIMON CARNET it arrived this morning from the RAC. I couldn’t believe it, in my hands was the motorcycle paperwork belonging to motorcycle legend Ted Simon. Dave went through the document page by page and explained the procedures of customs and border crossings. Dave also told me of his dream to one day cross Russia and Siberia on his black BMW Paris Dakar motorcycle but his work kept him from fulfilling his life time ambition – maybe one day I will do it, who knows?

I could have stayed at CW motorbikes all day just listening to Dave talk and I would have if it wasn’t for the queue of customers at his office door. I said goodbye and thanked him for his time and for checking my bike. He followed me outside and with a smile he said “ELECTRICAL CONVERTER – Don’t forget to fit one if you intend taking a laptop or bring your bike back here and we will fit it for you - COMPLIMENTS OF CW”

Those few hours in the company of Dave at CW Motorbikes confirmed what I already new that I would soon be embarking on a life changing adventure riding my newly acquired BMW R1150GS motorbike. If Dave didn’t seal my dream then seeing Ted Simon bike and paperwork did. I was focussed, motivated and excited and Dave, CW motorbikes and TED Simon with out being there had lit the fuse that would give me the greatest years of my life. Dave and the team at CW motorbike Dorchester are a great team with a wealth of knowledge and experience of BMW motorbikes. Like Cooper reading BMW they are eager to help new and existing BMW riders. Dave if you are reading this and you still want to cross Siberia and you can wait a couple of more years it will be a honour to travel with you. Thank you for the advice, kindness and Inspiration.  (Ted Simon has inspired thousands of motorcycling adventures because he wrote a fantastic adventure motorcycling book called "Jupiter's Travels" and it is readily available now.






Making Dream - Kevin and Shaun

Rainbow BMW Sheffield

I am not exactly sure how one of the best and most established dealerships in Great Britain managed to get involved with the preparation for our Guinness World Record especially as their  geographical location is nearly 300 miles from our home in Plymouth. What I do know from my conversation with Dave at CW Motorbikes in Dorchester is that he is great friends with the Kevin and Shaun the principle owners of Rainbow BMW ,  so I will assume it was Dave that made Rainbow BMW aware of our forth coming record challenge.  What we do remember however was responding to an email to contact Rainbow by phone. Their enthusiasm for our dream and record challenge was amazing. Kevin and Shaun wanted to know every little detail from the route to the challenge itself and from time to time during our phone conversation they would stop me to offer advice or a recommendation - it wasn’t hard to see why Rainbow BMW has won numerous awards based on customer satisfaction surveys such was their enthusiasm and vigour for the challenge ahead. I told Kevin and Shaun that we had attended a meeting at BMW GB in the hope they we would sponsor Monika a BMW F650GS and that their response rightly was to contact them again when Monika could actually ride a motorbike!

Kevin asked had Monika commenced her riding lessons yet, I replied she was due to start in a few weeks courtesy of sponsored lessons from SURE-PASS Riding School in Plymouth. Kevin asked what bikes do they use at the school I said an assortment of 125cc motorbikes. There was a long pause then Shaun said “I think it would be much better if Monika could take her lessons and take her test riding the same bike that she would be taking on the Guinness World Record Challenge, don’t you agree?”  Yes I replied except they don’t have BMW F650GS!  Another pause “OK this is what we at RAINBOW BMW SHEFFIELD would like to do for you – we want to help and be a part of your dream so we are delighted to offer Monika one of our BMW F650GS that we have here in the showroom.  Simon can you come to Sheffield, to pick up a F650GS from RAINBOW and then take it to the driving school in Plymouth? This can only be a good thing to help Monika with her preparation for the World Record what do you think? Before I could reply, Kevin interrupted! “We will fit new tires, service the bike, and fill the bike full of petrol, don’t worry the F650GS will be perfect for Monika!”  Only a few weeks later Monika my wife was starting her Motorbike lessons in Plymouth on a motorbike supplied and sponsored by company nearly 300 miles away.  It was a tremendous act of faith, generosity and kindness from one of Great Britain’s Premier dealerships. Monika was now well on her way to making Sporting history “Total Novice to Guinness World Record” and it was all thanks to the kindness, generosity and foresight of the management team of ”Kevin and Shaun from Rainbow BMW of Sheffield”.

Kevin and Shaun
the Management team of Rainbow BMW Sheffield are a great team with a wealth of knowledge and experience of BMW motorbikes. Like BMW GB, Ocean BMW of Plymouth, CW Motorbikes of Dorchester, Cooper reading BMW of London they are eager to help new and existing BMW riders.





Making Dreams - Bill and Peter
Ocean BMW of Plymouth


Due to work commitments, I found my self frequently visiting the south east areas of England, to be specific Devon and Cornwall. For a long time these regions had not been covered by a BMW motorcycle franchise until Ocean BMW of Plymouth expanded their operations to include BMW Motorbikes. I did not know of their existence until I started to see “Ocean BMW of Plymouth” Billboards promoting “BMW motorcycles” dotted around Cornwall and Devon.  I made the decision on my next visit to the area I would pop in and say hello. This I did one week later. Ocean BMW, situated on the northern outskirts of Plymouth Devon is set in a beautiful location overlooking the city skyline. I parked my bike in the huge car park and before I could disembark I was greeted by a rather tall Gentleman who introduced him self as Peter, and in a strong Devon accent he said “Welcome to Ocean BMW of Plymouth - How can I help you – fancy a coffee”. I hadn’t even removed my helmet and this gentleman was greeting me as if he had known me for years, did he think I was somebody else?
Peter escorted me up the concrete stairs and through the sliding doors of Ocean BMW. I paused at the entrance for a second or two to enjoy the soothing cool breeze that rushed down my neck from the buildings air conditioning system. In front of me was an immaculately dressed receptionist who greeted me with a smile and a hello. Peter walked me to the west wing of the large show room passing on my left hand side a presentation of new and gleaming BMW motorbikes, at the far corner of the room two desks occupied the apex. Peter introduced me to another gentleman called Bill. Bill like Peter is enthusiastic, charismatic, and and has a great depth of knowledge of BMW motorbikes.

I told them that I was passing by and I thought I would pop into say hello. I explained that I would be riding through the area from time to time and wanted to know if it would be ok for them to service my bike. Sure no problem here is our card; call us in advance of your arrival or if you are really stuck we will fit you in on the day – no problem!  After a few minutes of chatting and a guided tour of the beautiful premises the conversation got round to my dream to travel the world and my delight at being the new owner of a R1150GS. Bill and Peter offered great advice for my forth coming adventure a by-product of their years of experience working with BMW motorbikes. I listened enthusiastically and hung on to every word. I arranged a service on my bike and scheduled a return in 14 days time.  

I returned as planned and delivered my bike for a service. Bill and Peter told me my bike would be ready at 12 noon and that I could have the use of one of their rental motorbikes available to customers for free providing that your bike is being serviced. At 1215 I returned to Ocean BMW. In the show room was a new salesman called Guy but there was no sign of Bill or Peter. Guy was looking at me and smiling but I did not know why. I sat patiently and awaited the delivery of my motorbike. At 1300 Bill and Peter appeared with sleeves rolled up high looking very workman like. I asked is everything all right? Peter and Bill smiled and said is it true you are leaving soon to visit the Sahara Desert and that you are hoping to raise money for a children’s charity. I looked at the receptionist and recalled our earlier conversation. Yes I am leaving in a few weeks and it is true I have become associated with a charity that deals with special children. Bill continued; well we have a surprise for you, Ocean BMW of Plymouth has sponsored you a Motorcycle Alarm and we have just given up our lunch break so we can fit it for you. You wouldn’t make much money if your motorbike was stolen on the continent of Africa would you! I was totally over whelmed – they did not really know me and it was the first time they had my custom. What a fantastic show of support and generosity from Ocean BMW of Plymouth.  Bill and Peter at Ocean BMW Plymouth are a great team with a wealth of knowledge and experience of BMW motorbikes. Like CW Motorbikes of Dorchester, Cooper reading BMW of London SPC Motorbikes West London, Kevin and Shaun Rainbow - BMW Sheffield they are eager to help new and existing BMW riders. Thank you for the advice, kindness and inspiration






 







Making Dreams - Tim Angus
Cooper Reading BMW - West London

n the Autumn of 2001 with my mind up that I wanted to challenge one of the most demanding world records of all. I happened to be passing a BMW franchise called Cooper reading of West London.  In the showroom window was beautiful BMW R1150GS and I new in a instant that would be my bike for our record challenge. On a whim I stopped my car and entered my first ever BMW dealership to be greeted by a enthusiastic Sales Manager called Mr. Tim Angus. Within the first 30 seconds of entering I had introduced my self and told Tim " If I was to tell you that I want to buy that BMW R1150GS motorbike in your showroom window, and with no over landing or mechanical experience at all, circumnavigate the earth and break one Guinness Endurance World Record would you consider giving me a discount ?" Tim looked up from his chair, paused for a minute, smiled, and said " You seem sure of your self, but if you are going to do all what you say you are going to do - I can promise you a great deal worthy of your world record challenge". Delighted at Tim's generosity and enthusiasm we shook hands and went on to complete one of the fastest motorcycle sales in Cooper readings history. Tim Angus of Cooper Reading BMW has a wealth of knowledge on BMW Motorcycles, he his extremely friendly, enthusiastic, knowledgeable and eager to support new and experienced riders.
Thank you for the advice, kindness and Inspiration. Cooper Reading BMW has a wealth of knowledge and experience of BMW motorbikes. Like CW Motorbikes of Dorchester, SPC Motorbikes West London, Ocean BMW of Plymouth they are eager to help new and existing BMW riders. Thank you for the advice, kindness , enthusiasm and inspiration







Making Dreams - Chairman
Maxwell Motors Dublin Ireland

Shortly after submitting our application forms to Guinness stating that we would be challenging two world records we received from their head quarters by return post  documentation stipulating the official rules and regulations and our official application numbers. The documentation not only laid out the rules but stated that the endurance and countries world records were from place of departure to place of return. My immediate concern was the health of my mother “Valerie Newbound” who has a muscle wasting disease and spends every hour of the day in severe pain. Indeed the only way the doctors would allow her to see us off was if she was accompanied by a nurse. I contacted Guinness and made them aware of my mitigating circumstances and requested that I be allowed to depart from Ireland. I did not want to be half way through the world record challenge and then be called home because of family illness and then have to start the record quest again.

We did not know of any BMW franchises in Ireland so I did a search on the Internet and quickly discovered Maxwell Motors Dublin Ireland and their telephone number. I called them and asked for the motorcycle division and was greeted by an ever enthusiastic Mr. John Fennel the executive sale manger of BMW motorcycles. I explained the situation and asked would it be ok to officially launch not only from Ireland but from their premises. Their response was enthusiastic and we laid out the plans for a 10 May 2002 launch.

We spoke a few more times and John reassured us everything would be OK on the day. He even told me his own customers had offered assistance and one customer called Ian Ross we later found out worked non stop for 96 hours to ensure every final detail had been accounted for. A few weeks before the official launch we received a phone call from BMW IRELAND who said that to celebrate the start of the BMW MOTORRAD RECORD QUEST they had decided to launch a new and exciting BMW motorbike called the BMW ADVENTURER at the same time and location of our departure, namely Maxwell Motors Ireland. We arrived in Dublin by ferry the night before to be greeted and hosted by the ever so enthusiastic and likable Ian Ross. We located BMW Maxwell’s and were taken back by the sheer size of the premises.  I don’t think I had ever seen anything so large before. Hundreds of new and beautiful gleaming BMW motorcycles and cars occupied the car park and showrooms of this vast complex. Ian Ross was there to greet us when we arrived in Dublin from Wales and he welcomed us to Ireland and not only escorted us to a nearby hotel but bought us dinner. BMW Riders from the North of Ireland and England joined us for a special meal in Dublin’s faveroute Chinese restaurant called Wongs.

Launch day was a logistic nightmare for Maxwell Motors as all the cars had to be moved from the car parks into the surrounding streets. The show rooms where emptied so that our bikes and the new BMW Adventurer could be placed on erected stands. Mechanics and staff spent hours cleaning and polishing all three bikes until every square centimetre sparkled. A speaker podium was installed on the east side of the showroom were the Chairman and Mr. John Fennel would give inspiring speeches not only to us but the waiting press and crowd. After the press pictures and speeches we were invited into the chairman’s office. We sat down and he told us about the history of BMW in Ireland and MAXWELL Motors. He told us a little about his life, his dreams and his own adventures. We promised him that we would achieve all our objectives and all this hard work from his team, staff and BMW Ireland would not be in vain. We gave our world that on completion of the second world record we would make Maxwell Motors our next destination to complete the full circle and give a World Record Presentation to him, his staff and customers. A lot of People, including the Chairman, Mr. John Fennel, Ian Ross and BMW Group Ireland went out of their way to accommodate two un experienced people with a dream. We were an unknown quantity and the truth is they did not know if we would achieve 100 Kilometres never mind 160,000 Kilometres but it did not prevent a mammoth effort to ensure everything would be alright on the day. They gave us the best possible launch and everything went exactly as Mr. John Fennel said it would do, absolutely marvellous.

Mr. Chairman Maxwell Motors, Mr. John Fennel - Maxwell Motors, Mr. Ian Ross - Maxwell Motors and the Staff - Maxwell Motors and BMW GROUP IRELAND have a wealth of knowledge and experience of BMW motorbikes. Like BMW GB, Ocean BMW of Plymouth, CW Motorbikes of Dorchester, Cooper reading BMW of London they are eager to help new and existing BMW riders. Thank you Mr. Chairman, Mr. John Fennel all the staff and BMW Group Ireland for your kindness, enthusiasm and generosity it was very much appreciated.